Prima Tel Aviv
Experience the Style

Inspired by the White City's art, architecture & design, Prima Tel Aviv invites you to experience the style.

Welcome to Prima Tel Aviv
Hotel Logo
No matter how bold your expectations are, we deliver a unique Tel Aviv experience starting with our ideal location.
Centrally situated across from the City's Famed Tayelet beach promenade and celebrated Frishman beach, our 63-room hotel in Tel Aviv Reflects the City's heart, style and sou...Read more >l.
We provide FREE Wi-Fi access throughout the Hotel. 
Whether you are visiting Hotel Prima Tel Aviv for business or leisure, we are here to assure you a wonderful experience. From the minute you walk into Hotel Prima Tel Aviv, you will be greeted by the warm smiles of our staff and charmed by our elegantly designed lobby. Our design embraces Tel Aviv's unique styles by showcasing images of the City's world-Renowned Bauhaus architecture, artwork of famed local artists in a dynamic art gallery, and large murals of famous boulevards. Your travel experience would not be complete if it was not for our new, innovatively designed and highly praised Mediterranean inspired restaurant, Yaso. We invite you to enjoy breakfast every morning with us, overlooking the Mediterranean Sea. At our hotel in Tel Aviv, you will continuously sense the charm that drives our city.

Especially for You

Tel Aviv Gay Pride 2016 Special offer

Cancellation polices: You may cancel your reservation up to 3 days prior to arrival date with no cancellation fee. Cancellation occurring less than 3 days prior to arrival date - ... ...
Start From $205

Important information

  • Free Wi-fi is available in all the Hotel areas
  • Happy Hour- Complimentary for guests, Sunday- Thursday, from 5:00-7:00 pm. Snacks and refreshments served free to guests. In Hotel lobby.
  • Hotel address:105 Hayarkon St. Tel Aviv 
  • A rich Israeli breakfast served in our dining room with a direct view of the sea
  • Hotel's staff speaks: Russian, English, Arabic, Hebrew
  • The hotel is right across from the beach and boardwalk
  •  Kosher Dairy, without supervision
  • Free bike rental
  • Sweet Kabbalat Shabbat- drinks, snacks and live music, Fridays from 12:00-3:00 pm 
  • Vegetarian and gluten free options are availble (upon advance request)
  • At night, the dining room turns into the acclaimed Greek restaurant, "Yasu", with the cuisine of Chef Aviv Moshe
  • Check-in: from 3:00 pm
  • Check-out: until 11:00 am

Sail Tel Aviv - Yafo

Sail Tel Aviv - Yafo 2016

Sail Tel Aviv - Yafo

Dates: April 18-28, 2016
Sail Tel Aviv-Yafo, with the participations of hundreds of yachts, kayaks, Sups, swimmers and maritime enthusiasts, is the largest maritime sports festival in Israel.

Salut Wine Festival 2016

Wine Festival Tel Aviv 2016

Salut Wine Festival 2016

Dates: May 12-13, 2016
Feel the vibe and style of Tel Aviv at the Tel Aviv Salute Wine Festival, held at Hatachana Station in Tel Aviv. Stay Beach Side at one of two Prima hotels in the White City.

Open House 2016

Open House Tel Aviv 2016

Open House 2016

Date: May 26-28, 2016
An up-close and personal look at architecturally interesting and historically significant buildings around Tel Aviv.Many of these buildings are not open to the public, but open their doors for this internationally known event. 

LGBT Pride Parade Tel Aviv-2016

Gay Pride Parade TLV 2016

LGBT Pride Parade Tel Aviv-2016

Dates: May 28 - June 5, 2016
Tel Aviv is taken over for the entire week, beginning May 28- June 5th for Gay Pride week, with the highlight being the Gay Pride Festival, June 3rd

Follow Our Guest Reviews

1 Of141reviews
"No entry for lagege"
"There is no special way to enter comfortably with your heavy lagage ... "
Hana B.
2 Of141reviews
"Enjoyed my stay very much- realy enjoyed the happy hour and fel the ... "
Yona J.
Prima Tel Aviv - The Bed
Hotel Prima Tel Aviv features 63 adorable rooms with both City and Sea view rooms available, the hotel offers an incomparable level of comfort in a modern yet serene atmosphere.
The  Lobby
Our hotel offers you a variety of facilities, services and conveniences designed and thought through to allow you a most comfortable and pleasurable vacation experience…
Seminars & Events
Prima Tel Aviv - Coffe
The Prima Tel-Aviv has 2 halls and meeting rooms. To further accommodate your business needs, the Hotel provides a wide range of supplies and equipment to facilitate your event, including flip-charts, writing pad and pen for each participant...
Experiences & Activities
Experiences & Activities
Creating Unique Experiences is Prima Hotels’ trademark.
We invite you to select and enjoy experiences indoors and outdoors.
Contact us
Contact us
We are here for you!
Feel free to contact us & we will be delighted to assist
& provide you with information, allowing you an optimal experience.