Experience the Style -

Inspired by the White City's art, architecture & design, Prima Tel Aviv invites you to experience the style.
No matter how bold your expectations are, we deliver a unique Tel Aviv experience starting with our ideal location.
Centrally situated across from the City's Famed Tayelet beach promenade and celebrated Frishman beach, our 63-room hotel in Tel Aviv Reflects the City's heart, style and soul.
We provide FREE Wi-Fi access throughout the Hotel. 
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Special Offers

  • August Special

    August Special

    25 Aug 2019 - 01 Sep 2019
    From ₪ 704 per couple
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  • Hot deal in August

    Hot deal in August

    01 Aug 2019 - 09 Aug 2019
    From ₪ 721 per couple
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Choose your accommodations

Prima Tel Aviv Hotel offers guests three options of room types, all designed in a chic, modern style: Single Small Rooms, well-appointed Superior Rooms, and spacious Deluxe Sea View Rooms.
All guestrooms are non-smoking.

Free Wi-Fi is offered in all guestrooms.
To reserve a handicapped accessible room, please contact the Hotel directly to check availability. 
Check-in and Check-out
Check-in: From 3:00 pm
Check-out: Until 11:00 am


  • FREE Wireless Internet
  • Dining
  • Happy Hour
  • Prima Gallery for Local Art
  • PURE Fitness Center
  • Lobby
  • Free Bicycle Rental
  • Business services
  • Parking
  • Laundry, Dry cleaning & Ironing Service
  • Yassou Restaurant
  • Religious Services

Seminars & Events

Prima Tel Aviv hosts business events, seminars and meetings. The Hotel offers Amnon Hall, a 46 sqm meeting space which can be designed to meet your specific needs. Refreshments and light meals are served buffet style
Additional accessories:
Flip chart
Overhead portable projector
Technical aids such as cables and adaptors
For additional information, questions and event ideas contact the Hotel directly:
Email: telaviv_recmgr@prima.co.il
Tel: 03-5206666

Experiences & Activities

Contact us

We are here for you!
Feel free to contact us & we will be delighted to assist & provide you with information,
allowing you an optimal experience.
Tel: +972-3-527-5660
Fax: +972-3-760-2244
E-mail: primatlv@prima.co.il
Reservations: +972-3-5522-220
Address: 105 Hayarkon St. Tel Aviv 63432