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Prima Hotels -

Prima Group

Since 1990, our mission is to deliver truly unique experiences across Israel.
 
The Prima Group has created a collection of lifestyle hotels in Israel that offer a diverse selection of unique travel experiences designed especially for our guests.
Ranging from urban explorations in Tel Aviv to Galilmountain adventures, from Dead Sea expeditions and mind and body renewal, to Eilatbeach escapes or Jerusalem historical journeys and spiritual enlightenment. 

Prima Hotels - Unique Experiences

Since 1990, when Prima Hotels was established in Israel, we recognized that our guests were distinct and original.  They were each in search of a unique Israel experience, ranging from urban explorations in Tel Aviv to Galil mountain adventures, from Dead Sea expeditions and mind and body renewal, to Eilat beach escapes or Jerusalem historical journeys and spiritual enlightenment.  Two decades later, we’ve created a collection of lifestyle hotels in Israel that offer a diverse selection of unique travel experiences designed especially for our guests.
 
While each hotel offers a distinct experience, the common thread is our philosophy that delivering an authentically local, distinctively creative and especially friendly travel experience enriches our guests with a unique Israel experience.  Prima Hotels in Israel span across the country’s five most talked about travel destinations: Tel Aviv, Jerusalem, Dead Sea, Tiberias and Eilat.  Each hotel is strategically located to offer guests the convenience of a central location, but without all the hustle and bustle 
 
To ensure that our friendly staff attends to our guests, our hotels in Israel host on average 100 guestrooms, which guarantees a warm, intimate environment.  Our guests are always surprised at how quickly our staff learns their name.  The design of each hotel is inspired by its location including the interior colors, the fabrics that align the furnishings, and the fixtures that enrich the atmosphere.  We offer endless activities and we are here to design your vacation for you.  Inspired by you, our guests; our mission is to deliver truly unique experiences across Israel.